A huge, overwhelming response from our employees to business development training GBS-SEUSS 2017! During the 2-day course SEUSS Consulting conducted an in-depth training workshops for the scientists of GBS about Business Development (BD) knowledge, concepts, and tools and a rich repository of sales skills. From identification of GBS key growth components, values and USP through creating and presenting business case as well as learning and practicing the art of promoting GBS services with sales pitches and presentation this modular event unlocked the hidden potential of our staff for translating the science into tangible services and products.